Privacy Policy
T-Rex Agency — Rex Viola Agency
Last updated: October 13, 2026
1. Introduction
T-Rex Agency, operated by Rex Viola Agency, a Farmers Insurance agency located in Lincoln, Nebraska (“we,” “our,” or “us”), respects your privacy.
This Privacy Policy explains how we collect, use, and disclose information when you visit our website, contact our agency, or submit an insurance inquiry through our website.
This policy applies to our agency website and its online contact and quote-request features. Insurance products and services may also be subject to separate privacy notices provided by the applicable insurance company.
2. Information We Collect
When you voluntarily complete our website contact form, we may collect:
Your name
Telephone number
Email address
Insurance type of interest
Type of request, such as a quote, policy review, or general inquiry
ZIP code
Information you include in your message
Additional information may be requested through appropriate channels if needed to provide an insurance quote, process an application, or service an insurance policy.
3. How We Use Your Information
We may use the information you provide to:
Respond to insurance inquiries and requests.
Contact you regarding quotes, coverage reviews, or agency services.
Understand which types of insurance interest you.
Communicate with you about your request.
Support applicable insurance application and servicing processes.
Maintain appropriate records of agency communications.
Comply with applicable legal and regulatory requirements.
We may also contact individuals about related insurance products or services when permitted by applicable law and any required communication consent.
4. How We Share Information
Information submitted to our agency may be accessible to authorized agency personnel and, where appropriate, authorized Farmers Insurance systems and personnel involved in responding to or processing an insurance request.
We may also use service providers involved in website hosting, form processing, email delivery, and other authorized business operations.
We do not describe submitted website inquiries as being automatically delivered to Farmers APEX because that integration has not been established for this website.
We may disclose information where required by applicable law or legal process.
5. Website Hosting and Contact Forms
Our website uses Framer for website hosting and form functionality.
Information submitted through the contact form is delivered to an agency-controlled email address.
6. Website Analytics, Cookies, and Advertising
We plan to use Google Analytics and Meta Pixel to help understand website activity and evaluate the performance of online advertising.
These technologies may involve cookies, browser identifiers, device information, interaction data, and other information processed by the applicable service providers.
Their use will depend on which tools are installed, their configuration, and applicable privacy or consent requirements.
These planned integrations are not represented as active until their installation and configuration are verified.
If these services are enabled, this policy will be updated to describe their actual use, including relevant privacy choices and links to provider information.
For information about how Google uses information from websites that use its services, visit:
7. Email, Phone Calls, and Text Messages
When you submit an insurance inquiry, our agency may use the contact information you provide to respond to your request.
We may also offer opportunities to receive additional insurance-related communications by email or text message.
Where consent is required for promotional or automated communications, we will obtain the applicable consent before sending those communications.
You may request that we stop marketing communications by contacting our office at 402-465-8223 or using an unsubscribe or opt-out method provided in a message.
Opting out of marketing does not necessarily prevent communications needed to respond to an active inquiry or service an existing insurance relationship.
8. Information Security
We recognize the importance of protecting information provided to our agency.
Access to customer inquiry information is intended to be limited to personnel and service providers who need it for authorized business purposes.
No internet-based transmission or electronic storage system can be guaranteed completely secure.
9. Information Retention
We retain information as necessary for appropriate business purposes, insurance-related activities, and applicable legal or regulatory obligations.
Specific retention periods and deletion procedures depend on the systems involved and the nature of the information.
10. Your Privacy Choices
You may contact our agency to ask questions about personal information submitted through our website, request a correction, or inquire about applicable privacy choices.
Requests will be evaluated in accordance with applicable law and relevant insurance recordkeeping obligations.
Where applicable, additional privacy choices may be available through the insurance company or third-party services involved.
11. Third-Party Websites and Services
Our website may contain links to third-party websites, including Google, Farmers Insurance, or other service providers.
These websites may maintain their own privacy policies and information-handling practices.
We encourage you to review the privacy information of third-party websites you choose to visit.
12. Children’s Privacy
Our website is intended for individuals seeking information about insurance and agency services, not for children.
We do not intentionally solicit personal information directly from children under 13 through our general contact form.
If you believe a child has submitted personal information through our website, please contact our agency.
13. Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes in website functionality, information practices, applicable requirements, or services.
When material changes are made, we will update the date shown at the beginning of this policy.
14. Contact Us
For questions about this Privacy Policy or information submitted through our website, please contact:
T-Rex Agency / Rex Viola Agency
Farmers Insurance Agency
7160 S 29th St #6
Lincoln, NE 68516